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Official brand center / current system

The Scalio brand, ready for the night shift.

Approved logos, color tokens, typography, store badges, and copy blocks for partner pages, press kits, marketplace listings, and enterprise documents.

Scalio
Primary wordmarkApproved / 2026
Downloads / logo

The approved lockups.

Prefer SVGs for digital layouts and PNGs for tools that need raster images. Use each file exactly as supplied.

Dark wordmark

Use on warm canvas, surface, ivory, or other quiet light backgrounds.

PNG

Light wordmark

Use on Night ink or clear, high-contrast dark photography.

PNG

Dark SVG lockup

Lightweight vector lockup for partner pages, web, and documents.

SVG

Light SVG lockup

Vector lockup for dark press decks and partner surfaces.

SVG

App icon

Production icon export for app listings, social profiles, and directories.

PNG

Spark symbol

Live-green standalone mark for favicons, avatars, and small spaces.

SVG
Downloads / system

Tokens that travel.

Portable files for partner integrations, press tools, internal decks, and app download surfaces.

ZIP

Full brand kit

Public logos, icon, Night Shift tokens, type loader, badges, and usage notes.

JSON

Brand tokens

Canonical Night Shift colors, type roles, radii, and logo guidance.

CSS

Color variables

CSS custom properties for partner pages, press tools, and docs.

CSS

Type loader

Bricolage display plus Geist body and Geist Mono metadata stacks.

TXT

Quick reference

Portable palette, typography, logo rules, boilerplate, and contact details.

SVG

App Store badge

Official app download badge for scalable layouts.

SVG

Google Play badge

Official Android download badge for scalable layouts.

PNG

App Store badge

Raster App Store badge for tools that do not accept SVG.

PNG

Google Play badge

Raster Google Play badge for tools that do not accept SVG.

Foundation / color

Warm paper. Night ink. One light on.

Scalio uses neutral warmth for room to think, deep ink for authority, and green only when something is active, actionable, or alive.

Night

#0E0D0B

Dark bookends, cinematic fields, and high-contrast chrome

Ivory

#F3EFE6

Primary text and marks on Night

Warm canvas

#F4F0E8

Default marketing-page field

Surface

#FBF9F4

Cards, controls, and quiet raised areas

Ink

#14120F

Primary text and dark marks on light

Muted

#5C574E

Supporting copy and descriptions

Faint

#736D60

Metadata, captions, and secondary labels

Live

#2FE37A

Primary action and live-state signal on Night

Action

#167A43

Accessible actions, links, and compact green text on light

Action deep

#126638

Pressed and hover states on light surfaces

Type with a job.

Bricolage creates the editorial voice. Geist carries the work. Geist Mono names the system.

Display

Bricolage Grotesque

Lightweight, tightly tracked display face for headlines and key brand moments.

WOFF2 variable

Body and interface

Geist

Calm, compact body face for navigation, editorial copy, UI, and dense documents.

Google Fonts

Metadata

Geist Mono

Operational voice for labels, file types, endpoints, timestamps, and code.

Google Fonts

Logo rules.

  • Use the dark wordmark on warm canvas, ivory, surface, and other quiet light backgrounds.
  • Use the light wordmark on Night ink or a clear dark image with strong contrast.
  • Keep clear space around the logo at least equal to the height of the spark symbol.
  • Keep the wordmark at 120px wide or larger in digital layouts.
  • Do not recolor the wordmark, distort it, add effects, or place it on busy imagery.
  • Use the spark symbol only where the full wordmark would be too small to read.
Company / facts

Say the same thing everywhere.

Standard company language for articles, partner directories, procurement forms, and launch announcements.

One line

Scalio is an AI marketing partner that helps businesses create product photos, videos, posts, ads, and plans from their brand assets.

Short boilerplate

Scalio helps ecommerce and retail teams create high-converting marketing assets from a phone. The app turns product inputs and brand context into photoshoots, reels, posts, ads, and campaign plans built for everyday business growth.

Legal name

Scalio Technology Private Limited

Approval desk

Need another format?

For co-branding, press interviews, custom exports, or usage approval, send the context and intended placement.

Contact brand support